I first signed up to Twitter in March 2008. Like many social media sites, I think I just signed up because I thought I should, long before I knew if it would prove useful or whether I would even enjoy using it. (By the way, you can quickly find out how long you've been on Twitter by checking at the …
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The best social media podcasts which follow me around …
Working in social media means that it's pretty important to stay on top of the latest news. Things change constantly and FAST. But, as well as work, I have a toddler and two shouty cats to deal with so I don't have a whole lot of spare time for reading. Thankfully, I recently rediscovered that I …
The Ballerina Syndrome, or how keyword-rich titles are better than beautiful ones
There are two kinds of bloggers in this world: those who title a blog post based on what is about ("How to cook a lamb roast", for example) and those who believe a title should be clever, arty and/or beautiful ("What to eat even if Tom Cruise invites you to dinner" - watch this old Aussie TV ad for …